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For Best Results, Integrate Your Email Marketing & CRM Databases |
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Written by Lindsay Kloepping
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Monday, 26 October 2009 |
 What's the one thing you can do this year that will have the biggest impact on both your sales and marketing teams? The answer is simple: stop working in a silo and start integrating your sales and marketing resources. By synchronizing your email marketing data with your customer relationship management system, you'll be improving communication, customer relations and company efficiency.
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The Integrated Online Digital Interactive Marketplace. What? |
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Written by Blaine Mathieu
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Wednesday, 23 September 2009 |
 You are reading this newsletter because you are a professional in a certain market space. As a marketing professional you probably care about areas such as email marketing, search marketing, mobile marketing, social media, Web analytics, and Web site optimization among others. We can all agree that these are some of the fastest growing, highest ROI, most measurable and rapidly changing elements of the marketing industry today.
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Using Mobile for Email Campaigns: A Primer |
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Written by Linda Cleary
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Thursday, 27 August 2009 |
 Are you an email marketing professional, but have no idea where to begin with mobile marketing campaign? You're not alone. Mobile marketing campaigns is one of the most powerful, popular and growing marketing channel, and you want to at least test a program. But you may need a little guidance on how to get started with this high-impact medium. |
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Enhancing Email with Social Media: Q&A with Lyris and You? |
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Written by Erick Mott
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Tuesday, 25 August 2009 |
 Email and social media integration is a hot topic among today’s marketers and business executives. As companies look towards integrating the two channels they are left with countless questions about where to start and what to do. To that end, more than 3,000 people registered for our recent July 28th webinar, Enhance Your E-mail with Social Media Marketing.
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