Are you an email marketing professional, but have no idea where to begin with mobile marketing campaign? You're not alone. Mobile marketing campaigns is one of the most powerful, popular and growing marketing channel, and you want to at least test a program. But you may need a little guidance on how to get started with this high-impact medium.

By integrating mobile marketing with your email marketing campaigns, you can gain market penetration rapidly--and stand out from your competitors at the same time. So, where to begin?

On-Demand Webcast - View It Now!

Spend a worthwhile hour with Lyris' chief marketing officer, Blaine Mathieu, who will share:

• The basic "how-to's" of mobile marketing
• A review of key terminology
• Examples of how to get started and generate positive results quickly
• How to integrate mobile marketing with email marketing to optimize the results of your programs

Title: Using Mobile for Email Campaigns: A Primer
Duration: 1 hour 

Speaker:
Blaine Mathieu, CMO, Lyris

Moderator:
Hallie Mummert, editor in chief, Target Marketing

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About the Author

Linda Cleary manages demand generation marketing programs at Lyris.

Related Resources:

• Subscribe to Inside Lyris HQ our monthly online-marketing newsletter.
• Download free online-marketing guides, tools and webinars in the Lyris Online-Marketing Resource Center.

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