It's a well known fact that good site design is crucial to site performance. What’s not as easily understood, however, is exactly what constitutes 'good site design.' In my job as a Sales Engineer at ClickTracks, one thing I encounter almost on daily basis are web sites that have been poorly built from the ground up.  What I mean by this is that in addition to ignoring the 'basic' good site design rules - unique page titles, smart navigation, CSS, etc. - these sites are also missing strong coding techniques. 

There are many things to consider when conducting business on the Internet. One of the most important is establishing trust with your customers via your Web site. Organizations spend thousands of dollars on the design, navigation, graphics and content when building Web sites hoping that customers find it useful and engaging.

Effective Web content is easy to understand, helps users navigate through the site and is optimized to attract the most attention from search engines. This article covers the basics and is designed to help you revamp your content for better results.

In order to understand Rich Internet Applications, we must examine the evolutionary history of computing.  In the beginning, only large organizations had the resources to integrate mainframe computing.  Smaller organizations could not afford to compete.  Although there were many benefits to using this technology - and it still has its place - there were many issues with mainframes, including the enormous costs.